Do you create Video Ads and worry that you may be wasting advertising budget if users are not clicking through to see your website? Not sure which is the best Facebook Campaign Objective to use when you want social engagement AND website traffic? We are here...
In order to cultivate an eCommerce business, you need to leverage an eCommerce Content Management System (CMS) platform like Shopify, WooCommerce, Drupal, BigCommerce or Magento. Yes, you are able to sell products and services independently through a custom-built website or Facebook, but in order to...
How not to damage your Facebook Business Page ranking. Interesting update on Facebook’s EdgeRank Algorithm and how it affects Facebook & Instagram Business Pages. Facebook wants to improve the feed and user's experience. Most important takeaways from the Facebook announcement: People will see 2% of their...
Good stories give big voices to small ventures. What makes good social content? How do I get more fans and better interactions? These are the questions we get asked all the time… Essentially, social optimisation comes down to: Creative communications This includes great design, intriguing communication, disruption or impact. Engaging...
Get in front of the most prospective customers at minimal cost. So, you’ve got a great brand, a unique value proposition, a clear and defined target audience and a strong business plan, but nobody knows about it. So now what? Enter, Google Display Network (GDN). Unlike Google Search,...
With 56% of shop purchases being influenced by digital interactions and 66% of those interactions happening on mobile , marketers today continue to try and answer the question: "How do I capture people's attention and drive action on mobile?" The Answer is simple. Audience Networks. What Is Audience...
”If we can define it – we can measure it; If we can measure it – we can analyse it; If we can analyse it – we can control it; If we can control it – we can improve it” With high competition within today’s market, businesses are finding...
We get asked this all the time, so it's time to blog about it...
“Playing hard to get: Good for dating, Bad for business” - Google Google is constantly evolving and refining its user experience in order to keep up with their users’ needs and provide a user-friendly experience that is simple and reliable. After Google + ‘didn't quite work...
