What better way is there to communicate immediate responses than one of the world’s largest messaging app, Whatsapp! We Are Social Q1 shows, 95.4% of internet users in South Africa use WhatsApp. Clearly, the opportunity to get your brand’s message in front of millions of potential customers...
Why We Use Google's UTMs (Urchin Tracking Module)? To track the source & campaign of website visits with Google Analytics. In other words, it helps us how we determine how many visits came from Facebook/Instagram/Emailers/or any other source and how a particular campaign worked in contributing...
A guide to choosing WooCommerce or Shopify, and what they cost. What’s right for your eCommerce startup or growing online store? You might do a lot of reading across the web to see if there is advice on whether to choose Shopify vs WooCommerce. Most of the...
It started in 2016. A franchise owner of Seeff asked us to help them configure their newly licensed CRM (InfusionSoft now called keap). They needed work-flows done, for what would seem fairly simple to ask for. Like so many CRMs, the software can do a...
Instagram launches Reels to counter TIKTOK craze. Will it work? TIKTOK is the fastest growing social media platform in the world which allows users to create short music, lip-sync, dance and comedy videos that are 15 to 60 seconds. TIKTOK's mission is “To capture and present the world's creativity...
For years, we have exchanged business cards hoping that this time, this recipient is the rare type to contact us with a need. Unsurprisingly, printed business cards end up in the bin at truly troubling rates—88 percent are thrown out within a week by one count....
Millward Brown’s model adapted & integrated to Social Channels Brand equity is ultimately a brand’s value which is determined by consumer perception of and experiences with the brand. Good brand equity means companies can charge more for the product, equity can be transferred to line extensions...
Often we have created a Facebook Page for our business & set up an Instagram Profile but how do we get them to work together and get the most out of these social profiles? It may seem basic, but even pro's get stuck so we're going...